10 Essential Questions to Ask Before Using A New Communications Tool
Posted September 13th, 2010 @ 5:55 pm by Jerod
It’s easy to want to use every sort of tool and technology to spread the message of what your church is up to. But in reality, some methods may not work for your church. A presence primarily on the web makes sense for some while printed newsletters work better for others.
In this resource, we take a look at 10 questions you should consider before deciding to use a new communications tool. These questions will help you think through issues like defining audience, allocating resources, choosing the right voice to use and dealing with pastoral questions.
10 Essential Questions to Ask Before Using A New Communications Tool is written by Calvin College senior Brian Speelman as part of a research project for the Congregational and Ministry Studies department.
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